The Denver Broncos announced on Tuesday afternoon they’ll unveil their new uniforms on April 22, marking the first significant overhaul of their look since the 1997 season.
Team president Damani Leech said at last week’s NFL owners meeting that the Broncos’ colors and logo will remain the same but the uniforms will undergo a full redesign.
“Part of the process was talking about what’s important for the Broncos, what’s important for Broncos’ fans,” Leech said. “(It’s about) wanting to evolve and be new and different but also be respectful of our history and traditions.”
Both Leech and co-owner and CEO Greg Penner confirmed the uniforms will include references to the state of Colorado, perhaps images of the Rocky Mountains and “5,280,” the number of feet in a mile and a nod to Denver’s status as the “Mile High City.”
“It’s time for a change, and we think we’ll have something that honors Broncos Country and our fans will be pleased with elements of Colorado,” Penner said. “It was an interesting process … I think we have something they’ll be excited about.”
In addition to the Broncos, the Detroit Lions (April 18), Houston Texans (April 23) and New York Jets (TBD) are also set to unveil new uniforms before the 2024 NFL Draft, which takes place in the Motor City on April 25-27.