After 14 years apart, English Premier League side Newcastle United have officially reunited with kit manufacturer Adidas with the launch of their new 2024-25 home kits.
Newcastle launched the kits on their website and social media channels on Friday, June 7, and the authentic version almost immediately sold out on the club’s online shop.
The new kit honors the Magpies’ traditional black and white vertical stripes and draws inspiration from the kit the club wore in 2002-03. The front of the kit has three black and two white stripes, while the raglan sleeves are solid black with Adidas shoulder stripes.
The collar is black with a white stripe through the middle. A classic Newcastle crest appears on the back of the collar. The back of the kit has a solid white panel for name and number legibility.
The iconic black and white hues, synonymous with Newcastle United, have been preserved and crafted to evoke both memories of the past, and excitement for its future. Binding the kit together are solid black shorts and socks with the white NUFC sign off, creating a traditional aesthetic staying anchored in the club’s roots.
— NewcastleUnited.com
“This iconic home kit, and training range, symbolises the start of an exciting partnership with adidas, one of the world’s most renowned sportswear brands,” said Newcastle United chief commercial officer Peter Silverstone. “The strength of the relationship that adidas enjoys with our passionate fanbase gives us great confidence that the exciting product ranges they have created for the 24/25 season, and beyond, will be extremely popular. We know our fans will wear the three stripes with pride.
“This partnership launch, aligned with the re-launch of the club’s in-house retail business, is just the start of an exciting journey. Together, we hope to capture the imagination and passion of our supporters, who proudly wear our black and white stripes wherever they are in the world.”
The kits will likely make their on-field debut when Newcastle travels to Japan for a pair of preseason friendly matches. They’ll take on Urawa Red Diamonds on Wednesday, July 31, and then Yokohama F. Marinos on Saturday, August 3.
